Have you ever heard someone complain, “Can’t do that, I’m too busy’?

I am sure at one time or another, we have all either heard it or said it ourselves.

The standard excuse that most of us use is “I didn’t have the time”?

As if that excuse makes it okay.

The fact is that there are 86,400 seconds in every day, no more, no less.

So if we all have the same clock to work with, why do some people have more time to do the things they need to get done?

I’m glad you asked.

One of my favorite authors, Seth Godin, recently offered up that when anyone uses this excuse, it actually means “it wasn’t important enough”.

Uh oh, here comes the accountability police.

Each day, all of us soak up billions of hours of “spare” time doing various things, yet we are willing to live with the fact that we are unable to accomplish the most important things.

The solution has nothing to do with giving people more time (you can’t) and EVERYTHING to do with creating more urgency or more desire.

Ralph Waldo Emerson put it like this:

“This time, like all times, is a very good one, if we know what to do with it”

Now that is a mouthful.

So I recently created an exercise in my trainings that has offered up a great sense of clarity on this time management issue.

Hope you play along.

I have just taken out my special wand and, after waving it around, I have magically given you an extra 6 hours per week.

That’s right, you now have an extra 6 hours to do with as you wish. What are you going to do with those hours?

The answers are fascinating.

They ranged from spending more time with family, to reading more, exercising more, calling and checking in on old friends, etc.

Is there anything really more important than family and friends?

Isn’t that what we are all working for anyway?

All of these things affect our quality of life, yet most of us say “we just don’t have the time for it”.

We all have the same 86,400 seconds in each day and how we decide to spend them dictates our quality of our life.

It’s unfortunate that most of us go to our grave saying, I coulda, shoulda, woulda.

Don’t you think its about time to re-examine that?

And that’s what Nudelberg says!